TAG Heuer and Tesla Motors launch worldwide partnership

GENEVA -- (BUSINESS WIRE) — Pioneering luxury Swiss watchmaker TAG Heuer and electric carmaker Tesla Motors have teamed up in a worldwide partnership as the iconic Swiss brand celebrates its 150th anniversary.

TAG HEUER LAUNCHES ITS FIRST IPHONE APP: Monaco V4

After 150 years of innovations that changed the world of watchmaking, TAG Heuer is proud to introduce the Monaco V4, the first watch ever using belt transmission.

TAG HEUER STANDS BY BRAND AMBASSADOR TIGER WOODS

TAG Heuer confirms today that it will continue its relationship with Golf n°1 Tiger Woods but will respect his desire of privacy by modifying his role in the coming months’ marketing programs.

TAG HEUER CELEBRATES DOUBLE ANNIVERSARY IN STYLE AT THE McLAREN TECHNOLOGY CENTER

Racing legends, jetsetters and journalists on hand at pre-BaselWorld party to fête legendary Swiss watchmaker’s 150th anniversary and 25th year with McLaren in F1.

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