TAG Heuer on screen
TAG Heuer has always used sport and arts as a source of inspiration, a driving philosophy and attitude on how to tackle life proactively and creatively.
In the 1960s, TAG Heuer developped the celebrated TV Film-Master stopwatch, allowing celebrated Hollywood directors to measure the consumed footage of their film sequences, both in 35 mm sound film and 16 mm still film.
Today, TAG Heuer's collaborative efforts in Hollywood have given the brand more big-screen presence than ever.